In an ever-evolving environment, how do we keep up with the business needs to keep the languages local?

Working with a global company that strives to provide the best services, language is one of the main and first points of contact. The use of AI to make a region feel local is still uncharted territory, but Uber is taking a plunge to decipher the best way to maintain a high quality bar.

Our market’s growth keeps us evolving and finding ways to efficiently improve and adapt language. This brings us to the question: when should we make a language independent and when should we keep it as a variant?