Adriana is passionate about the intersection of linguistics and technology. For nearly a decade, she has dedicated herself to the dynamic localization industry, initially as a translator and in later years leading the Localization vendor and quality management programs at HubSpot. Prior to her journey in Localization, Adriana harnessed her expertise as a linguist for over a decade translating for esteemed publishing houses, magazines, and newspapers. Hailing originally from Mexico, she possesses a global perspective after having lived and embraced diverse cultures in Argentina, the USA, Spain, and currently in Germany. Adriana remains committed to the ever-evolving landscape of Localization.