ABOUT THE AUTHOR

I am a content and localization strategist who specializes in crafting resonant narratives for global brands. My career journey began with the discipline of journalism, evolved through the art of transcreation, and matured into strategic localization and editorial management.

As a connector of language, creativity and technology, I now focus on how brands can strategically leverage generative AI and prompt engineering to design human-first content that appeals to global audiences in a tech-forward world.

Originally from Brazil, I am based in London and find my balance through yoga and exploring new corners of the world.