Malmö Global Toolbox Sessions
Tuesday June 6, 2023
The Localization Institute is thrilled to resume offering in person seminars and round tables. These sessions will each take place at the Clarion Hotel & Congress Malmö Live. As a co-organizer of LocWorld Conference, the Localization Institute offers these seminars and round tables as separate, stand-alone events. You do not need to be registered for LocWorld49 Conference in order to sign up for these offerings. If you would like to register for the main conference of LocWorld49, please visit the LocWorld website.
Please Note: Global Toolbox sessions have a 24-person limit that cannot be exceeded – register now to reserve your seat!
Multilingual AI Roundtable
Tuesday, June 6 from 8:30am – 4:30pm
The Multilingual AI Roundtable, formerly known as MT/AI Roundtable, aims to bring together the localization community who are interested in leveraging AI technologies, including machine translation, continuous localization and generative AI. Since the launch of ChatGPT and the rise of pre-trained large language models (LLMs), localization professionals have to embrace both challenges and opportunities. The roundtable provides you with an ideal platform to explore new alternatives when revolutionizing the language industry with multilingual AI, together with AI experts and thought leaders.
AM Modules
GPT DemoBar (GPT: Generative Pre-training)
Module 1: Landscape overview: Matching GPT with business goals (current use cases and new directions)
Module 2: Keeping AI under control – intelligent quality evaluation, edit distance, quality estimation, alignment (intention and results)
PM Modules
GPT DemoBar (GPT: Generative Pre-training)
Module 1: Adjusting to the new roles created by AI: how humans work with AI, new job opportunities, human-computer interaction
Module 2: Unpack the problem of data privacy and confidentiality in an AI age
Roundtable moderator/organizer:
Peng Wang, The Localization Institute
Advisory board members:
- Olga Beregovaya (Smartling)
- Alon Lavie (Unbabel/CMU)
- Michal Antczak (Paypal)
Speakers:
- Konstantin Savenkov (Intento)
- Konstantin Dranch (Custom MT)
- Georg Kirchner (Dell)
- Jay Marciano (Lengoo)
Registration Fee: €750 + 25% VAT – full day price (lunch included).
Dr. Peng Wang has taught, researched and practiced translation and localization on three continents. She is the convener for EDUinLOC, the chair of the automation/AI track for LocWorld conferences and a part-time professor at the University of Ottawa. Previously, she was the CAT Tools Coordinator at the University of Maryland.
Dr. Wang has rich research experience on NLP AI, having worked as a linguistic researcher at the Corpus Research Lab at Northern Arizona University, a domain expert for data mining projects at the University of Maryland and an honorary research fellow on automatic discourse analysis tools at the University of Liverpool. Her current research and practice focus on human learning vs. machine learning, machine translation, terminology and multilingual corpus analysis.
Dr. Wang has published about 30 articles and two books. She is an expert in approaching technology in the context of culture and humanities. She embraces linguistic and cultural diversity in her classrooms, with students aged from 18 to over 70, in over 10 language combinations, coming from UAE, China, Italy, Spain, Germany, Morocco, Colombia, Mexico, and Haiti, to name just a few.
Olga Beregovaya – Vice President of AI and Machine Translation – Smartling. Olga Beregovaya has over 20 years of experience in Language Technology, NLP, Machine Learning, Global Content Transformation and AI Data development and is passionate about growing businesses through driving change and innovation. Olga started her career in language technology building lexicons and rules for Rule-based machine translation, gradually expanding her expertise into other broader applications of NLP and Machine Learning to enterprise translation workflows. Olga has also served as President of AMTA, currently serves as a Board member of Women in Localization and as an Advisor for Engineering Leadership at California State University, Chico. Olga received her MA, Linguistics/Germanic Studies at UC- Berkeley and MA/BA in Linguistics from St. Petersburg State University.
Alon Lavie is the VP of Language Technologies at Unbabel, where he leads and manages Unbabel’s US AI lab based in Pittsburgh, and provides strategic leadership for the AI R&D teams company-wide. Concurrently, Alon is an adjunct Consulting Professor at the Language Technologies Institute at CMU, where he has been a member of the faculty for 26 years. Prior to Unbabel, he was a senior manager at Amazon, where he led and managed the Amazon Machine Translation R&D group in Pittsburgh. Prior to that, Alon was the co-founder, President and CTO of “Safaba Translation Solutions”, an enterprise MT solutions technology startup, acquired by Amazon. Alon is a well-known expert in MT and translation evaluation, and spearheaded the development of the METEOR and COMET metrics. Other research interests and activities include MT adaptation approaches with and without human feedback, translation Quality Estimation, and methods for multi-engine MT system combination.
Alon served as the President of the International Association for Machine Translation (IAMT) (2013-2015). Prior to that, he was president of the Association for Machine Translation in the Americas (AMTA) (2008-2012), and was General Chair of the AMTA 2010 and 2012 conferences. He is also a member of the Association for Computational Linguistics (ACL), where he was president of SIGParse – ACL’s special interest group on parsing (2008-2013). In August 2021, at the 18th biennial Machine Translation Summit conference, Alon was honored to be awarded with the 2021 Makoto Nagao IAMT Award of Honour for his contributions to the field of Machine Translation.
Connect with Alon on LinkedIn.
Based in Paris, Michal Antczak is the head of localization technology for PayPal’s World Ready Team. In his previous roles on the client side, he managed VMware’s localization operations for Asia-Pacific-Japan out of Singapore, led enterprise product localization engineering and quality assurance, as well as tool development teams at Symantec in Poland. Michal also held various positions with major language service providers.
Konstantin Savenkov – CEO & Cofounder – Intento. After receiving a PhD in 2008, Konstantin Savenkov led research and development efforts for online content services, then worked as CTO at Zvooq and as a chief operating officer at Bookmate. In 2016, he contributed his experience in artificial intelligence (AI), technology, and operations to found Intento, Inc., where they build tools to source, evaluate, and use machine translation and other cognitive AI services.
Konstantin Dranch – CEO – Custom.MT. Formerly of Memsource, where he collaborated on a big data program, Konstantin Dranch runs translationrating.ru, a ranking and research blog for language service providers (LSPs) in Russia and Ukraine. He currently collaborates with the ATC association to survey LSPs in the United Kingdom, and with CNET in France. Konstantin is one of the creators of national translation conferences: Translation Forum Russia and Ukrainian Translation Industry Conference.
Georg Kirchner – Globalization Technology Manager – Dell Technologies. Georg Kirchner leads a machine translation program at Dell Technologies. Before focusing on automated translation and related machine learning capabilities, he managed translation management systems. Early on in his career, Georg spent 17 years on the production side as a staff translator, project manager, and project management office lead.
Jay Marciano – Director of Machine Translation Outreach and Strategy – Lengoo. Jay has spent 25 years at the forefront of developing and applying machine translation (MT). He has held senior positions at SDL (2001-2010) and Lionbridge (2010-2020), where he was responsible for the global strategy of using MT to increase translation efficiency. Jay is president of the Association for Machine Translation in the Americas (AMTA) and presents widely on MT, AI, and the future of the translation industry. He is a leading figure in building understanding among language professionals of the power and potential of MT and other AI-driven technologies.
Bigger, Better, Faster: Taking Your Company Global
Transformation and Managing Change
Tuesday, June 6 from 9:00am – 5:00pm
Recession brought many changes to all kinds of industries. It changed in various ways how global organizations do business, and how they plan for the future, both in the short and long term. How do leaders on the buyer side re-plan their future, ruthlessly prioritize, and make new rules, given all the changes we experienced? How are service and technology partners vendors adapting to the new pace?
In the workshop, we will focus on the necessary ingredients of taking a business global. The speakers and attendees will also share recent experiences and future plans in the context of transformation and managing change as they globalize their businesses and products. We will discuss subjects such as changing their teams’ structure, reporting lines, or scope, or even finding the right application of the recent advancements in artificial intelligence technology, specifically in the context of automating localization management, or amplifying underutilized aspects of original content creation and machine translation.
Roundtable moderator/organizer:
Daniel Goldschmidt
Advisory board members:
- Christiane Bark (Busuu)
- Maria Kania (Translations.com)
- Tarja Karjalainen (OURA)
- Oleksandr Pysaryuk (Shopify)
- Antoine Rey (Argos Multilingual)
- Giulia Tarditi (Qualtrics)
Speakers
- Tarja Karjalainen (OURA)
- Maren Baetje (GoTo Technologies)
- Melissa Sterner (LastPass)
- Caroline Crushell (Warner Bros Discovery (HBO MAX))
- Beatriz Verdasco (Trendyol Group)
- Daniela Navarro (Meta)
Registration Fee: €600 25% VAT – full day price (lunch included).
Daniel Goldschmidt – Collaborator – LocWorld. Daniel is a consultant in software internalization and localization. Prior to that, he served as a senior internationalization project manager at Microsoft in the Cloud and Enterprise Division and led the internationalization team. Before joining Microsoft, Daniel cofounded RIGI Localization Solutions, a venture in the domain of visual localization, and he served as a senior software engineer for the Google internationalization team. He serves as vice-chair of the LocWorld program committee and as a member of the Internationalization and Unicode Conference review committee. Daniel presents frequently at international events. He holds a BS in computer science and mathematics (cum laude) and an MS in computer science, both from the Hebrew University, Jerusalem.
Christiane Bark – Lead Localization Manager – Busuu. She discovered her passion for localization as a volunteer translator for Plan International and decided to make a career of it. She holds a diploma in translation and has worked in both freelance and in-house roles. Currently, as lead localization manager at Busuu, Christiane took over the content team and implemented a new localization process, bringing the quality of both the source content and translated copy to a whole new level.
Maria Kania – Board Member, Strategic Global Sponsorship – Translations.com. Maria has worked in the localization industry for over 20 years, holding various roles including sales director, account manager, quality ISO manager, and business development manager. Maria is very active in the localization community as a presenter and localization activist. She currently holds the role of board member for strategic global sponsorship. Since 2017, Maria has been leading a team of ten account managers at Translations.com who serve large enterprise clients mostly from fashion retail, travel and hospitality, and other verticals. She is a Polish-Canadian native and has been living in Barcelona, Spain for 15 years.
Tarja Karjalainen – Localization Program Manager – OURA. Tarja runs the localization program at OURA, the sleep-tracking smart ring startup. She has a keen interest in languages and user experience (UX), with a passion for serving as the cross-functional link between the two. Tarja previously led a team of UX writers and localization managers in the wearables industry at Polar, as well as running an international UX-driven localization program at HappyOrNot. For the past ten-plus years, she has worked in the language and software industries in various roles from translation to program management, and continues to advocate for localization and internationalization in all her endeavors.
Oleksandr Pysaryuk – Senior Localization Operation Lead – Shopify. Oleksandr is a localization leader with experience in building and growing successful teams and disciplines focused on internationalization software development, localization and internationalization technical program management, and global product management in sports technology, telecommunications, consumer technology, human capital management and commerce organizations.
Antoine Rey – Senior Vice President – Customer Development – Argos Multilingual. Antoine started his career in localization in 1997 and has held various technical, sales, and management roles in the industry. His main area of focus is to consult, develop, and implement mature operational and business globalization models with clients across various industries. Antoine is a French native and holds a MS in information technology and a BA in international business and communications. He lives in Dublin, Ireland.
Giulia Tarditi – Head of Global Experience – Qualtrics. Giulia is a localization professional with 15 years of experience setting up localization programs and teams on the client-side. She is a regular speaker for localization webinars, panels, talks, and social network debates. Giulia is known for her innovative approach and out-of-the-box ideas, and is highly praised for implementing data-first and highly customized operating models.
Tarja Karjalainen – Localization Program Manager – OURA. Tarja runs the localization program at OURA, the sleep-tracking smart ring startup. She has a keen interest in languages and user experience (UX), with a passion for serving as the cross-functional link between the two. Tarja previously led a team of UX writers and localization managers in the wearables industry at Polar, as well as running an international UX-driven localization program at HappyOrNot. For the past ten-plus years, she has worked in the language and software industries in various roles from translation to program management, and continues to advocate for localization and internationalization in all her endeavors.
Maren Baetje-Mbaye – Staff Localization Project Manager – GoTo Technologies. Maren Baetje-Mbaye studied applied linguistics and cultural sciences, holds a master’s degree in business psychology, and has been working in the localization industry since 2008. She thrives in her current role as localization project manager for GoTo. managing mergers and acquisitions and spin-off related projects. Maren’s primary preoccupations are figuring out workable practices in organizational development in terms of promoting a global-first mindset. In her spare time, she likes to keep herself busy with industrial and organizational psychology and connect with family and friends around the globe. Maren’s biggest (and yet to be mastered) challenge is to learn the Wolof language.
Melissa Sterner – Localization Program Manager – LastPass. Melissa Sterner studied German and Chinese at the University of Delaware, holds a master’s in translation from the Middlebury Institute of International Studies, and has been working in the localization industry since 2017. She currently leads localization at LastPass, where she collaborates with teams across the business to ensure that LastPass’ global users are equipped with an authentic, in-language user experience. Melissa is passionate about promoting a global-first mindset and loves learning about new developments in localization technology. In her free time, she enjoys teaching fitness classes, walking her dog, and exploring the food scene in New York City.
Caroline Crushell – Senior Technical Program Manager – Warner Bros Discovery (HBO MAX). Caroline Crushell is a senior technical program manager leading localization engineering efforts at Warner Bros Discovery. Her special areas of interest include automation of workflows and working cross functionally with teams to ensure quality from source. Caroline is also an advocate for the Irish language, writing articles frequently about what is being done and what can be done to keep it as a living language.
Beatriz Verdasco – Head of International B2C Localization – Trendyol Group. Beatriz Verdasco has been in internationalization and localization for over 16 years and has 10+ years of experience leading multicultural and multidisciplinary global teams that multiply growth by bringing digital products to international audiences. She leads localization and global readiness at Trendyol Group, the largest eCommerce company in Turkey and the most valuable private internet company in the EMEA region. Bea is passionate about the combined power of technology and languages to create authentic, inclusive experiences for people across cultures and geographical borders.
Daniela Navarro – Localization Program Manager, Operations – Meta. Daniela Navarro is an operations-focused, senior program manager on the localization team at Meta. She started her career providing technical support at startups and Google where she discovered her passion for processes, operations, and the localization industry.
