Localization Management Master Class

In the Localization Management Master Class we address principles and techniques to optimize the operation of your localization department as well as your effectiveness within the larger organization. Participants are encouraged to ask questions and to comment, sharing their challenges and experience.

Localization Management Master Class
Localization Management Master Class

Master Class Details

Dates
April 4, 2024 - May 2, 2024

Format
5 classes

Instructor:
Karen Combe

Fee
$750

Language
English

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Cancellation Policy

Session #1: Thursday, April 4, 5:00pm-6:30pm CEST / 11:00am-12:30pm EDT
Session #2: Thursday, April 11, 5:00pm-6:30pm CEST / 11:00am-12:30pm EDT
Session #3: Thursday, April 18, 5:00pm-6:30pm CEST / 11:00am-12:30pm EDT
Session #4: Thursday, April 25, 5:00pm-6:30pm CEST /11:00am-12:30pm EDT
Session #5: Thursday, May 2, 5:00pm-6:00pm CEST / 11:00am-12:00pm EDT

The way localization is integrated into a company is critical to the company’s long term success because most enterprises will generate a large share of their revenue from global markets. A pivotal factor in achieving global success, localization often sneaks in through the back door and never gets the respect it deserves. It ends up being seen as a mere operational unit, a cost center if you will, and is not given the chance to contribute as the strategic asset it really is.

From setting up localization from scratch to repositioning it from a cost center to strategic partner is a complex journey, a journey Karen Combe knows well. For 15 of the 20 years she worked in localization at PTC, Karen had the opportunity to affect company policy and strategy as a Vice President.

The Localization Institute is pleased to offer an instructor-led online Master Class on Localization Management with Karen Combe.  In five sessions, Karen will share best practices in Localization Management on the buyer’s side.

Please note this class is limited to 20 students maximum so be sure to register quickly!

Session #1 The Organization: Models for Localization Department Organization

Thursday, April 4, 5:00pm-6:30pm CEST / 11:00am-12:30pm EDT

Session #2 The Business: Not a Service, but a Business Within the Enterprise

Thursday, April 11, 5:00pm-6:30pm CEST / 11:00am-12:30pm EDT

Session #3 The Technology: Considerations for Owning or Outsourcing Technology

Thursday, April 18, 5:00pm-6:30pm CEST / 11:00am-12:30pm EDT

Session #4 The Relationships: Interaction with Stakeholders Inside and Outside the Enterprise

Thursday, April 25, 5:00pm-6:30pm CEST /11:00am-12:30pm EDT

Session #5 Results: Sharing Your Experiences, Issues, and Questions

Thursday, May 2, 5:00pm-6:00pm CEST / 11:00am-12:00pm EDT

 

To allow for a high level of interactivity, the class is limited to 20 attendees. To protect privacy and confidentiality, sessions will not be recorded.

All students who complete the Localization Management Master Class will receive an Industry Certificate of Completion from The Localization Institute, Inc.

10% discount for 3 or more students from the same company – please contact jill@localizationinstitute.com for more information.

This Master Class is for:
  • Professionals whose company is entering localization and have been given responsibility for the implementation
  • Individuals who are already working in localization but would like to advance to a localization management position
  • People who are currently managing localization but would like to benchmark their operation
  • Professionals on the vendor side of the industry who want to make sure they understand the challenges localization managers face
Please note: recording or republishing any of the class sessions is prohibited. We do this in order for students to be able to speak and share experiences freely with the instructor and their fellow classmates in a comfortable and safe environment without fear that something they say might later be made public.
The Localization Institute, Inc. reserves the right to cancel this Master Class if there are less than 10 registrants prior to the first workshop. You will receive a full refund if the course is canceled.

About Your Instructor

Karen Combe

Karen Combe recently retired from her position as Vice President of Localization at PTC, where she was responsible for product localization as well as for localization support for PTCU, Technical Support, and Marketing. She has been a member of the GILT Leaders Forum, a community of peers in the localization industry, since its inception. In 2022, Karen contributed as an expert from the GILT Leaders Forum and as a co-author of “The Globalization Strategy Playbook”.

Previously, Karen was Senior Vice President at International Language Engineering, where she managed Client Services, Sales and Marketing. Karen holds a B.A in Linguistics from the University of California at Berkeley and a post-graduate degree in Social Anthropology from the University of Cambridge. She served in the Peace Corps in Senegal and in International Voluntary Services in Algeria.

In addition, Karen worked for 8 years on a ranch in northwestern Colorado training horses and looking after a large herd of cattle.

Testimonials

Overview

Interview with Karen Combe

Preview Webinar Recording

Course Relevance

The Globalization Strategy Playbook

Localization Management Master Class

The Globalization Strategy Playbook is the result of efforts by 12 members of the GILT Forum, and Karen Combe contributed as a co-author to this book. In the playbook, these experienced localization leaders share their strategic approaches to various aspects of localizing products and services in the companies that they have worked for. You can learn more about process of writing the The Globalization Strategy Playbook in the Multilingual Magazine.

The book is available on the GitHub website and a pdf of the English text is available here.

The Globalization Strategy Playbook is available for free under a Creative Commons license that allows users to use the material in their work, but not profit from it. Derivative works must also be created under the same license. Feedback on the playbook is welcomed at strategyplaybook@gmail.com.